UTB

Department of Business Administration

International Partnership

The Department of Enterprise Economics has participated in international academic cooperation with the following institutions:

  • TECHNICAL UNIVERSITY IN ZVOLEN, SLOVAKIA
  • AKADEMIA HUMANISTYCZNO-EKONOMICZNA W ŁODZI, POLAND
  • AGDR TERRAS DO DEZA, SPAIN
  • BEST INSTITUT, AUSTRIA
  • EUROPEAN INSTITUTE OF CULTURAL ROUTES, LUXEMBOURG
  • TECHNICAL INSTITUTE OF HERAKLION CHAMBER, GREECE

International projects

TitleVERNE – Vocational Education for European Routes NEtworks
Funding programmeLeonardo da Vinci
CoordinatorUniversity of Humanities and Economics in Lodz, Poland
Coordinator on behalf of FaME TBUIng. Zuzana Tučková, Ph.D.
wwwhttp://verne-project.blogspot.com/
Validity2011 – 2013
AnnotationV.E.R.NE. is a Leonardo da Vinci Partnership project. The main goal of the project is to develop a specialised training initiative within the “European Routes Network”: a network of cultural and historical itineraries traversing all regions of Europe. The main target group are employees and entrepreneurs working in the production and service sectors linked to the European Routes of the partner countries. The project focuses on improving inadequate skills and knowledge of these groups and aims at enhancing the economic development of disadvantaged regions and creating new professional opportunities. The final outcome of V.E.R.NE. will be a vocational education and training model which provides specialised VET courses to various clients in each partner country.
TitleTourism Economy in the Context of Central Europe (the Visegrad Group Countries)
Funding programmeVisegrad Fund – University Studies Grant
CoordinatorTomas Bata University in Zlín, Faculty of Management and Economics, Czech Republic
Coordinator on behalf of FaME TBUIng. Zuzana Tučková, Ph.D.
Validity2010 – 2013
AnnotationThe project concerns a compulsory subject within the specialization in Tourism Economics in the course Enterprise Economics taught at the Faculty of Management and Economics of Tomas Bata University in Zlín. The aim of the subject is to provide students with the fundamental knowledge of tourism as one of the most quickly developing industrial fields, including the specifics of tourism in the V4 countries, the characteristics of the V4 countries and their potential for tourism development. The students will get familiar with the position and importance of tourism in the national economy, with the issue of tourism from the point of view of its legislative, organisations, financing and managing tourism. Furthermore, the students will also be acquainted with the issue of tourism marketing and management.
TitleThe Meaning of Tourism and Tourism Services in the V4 Countries
Funding programmeVisegrad Fund – Standard Grant
CoordinatorTomas Bata University in Zlín, Faculty of Management and Economics, Czech Republic
Coordinator on behalf of FaME TBUIng. Zuzana Tučková, Ph.D.
wwwhttp://www.fame.utb.cz/v4tourism/
ValidityJanuary 2013 – December 2013
AnnotationThe project is focused on tourism and tourism services with options of finding original solutions in many areas. The main objective is to exchange experience and knowledge in the field of tourism and tourism services of V4 countries. The project participants include Ph.D. and Master’s students who will have an opportunity to extend their education. The mission of project is:

  • To educate Ph.D. and Master’s students who study Tourism Services,
  • To improve their knowledge and skills in the area of tourism,
  • To help them in their research activities by attending workshops – where they can meet associate professors and professors from the field of tourism from culturally similar areas (V4 countries).
TitleV4 LEAD – A comparative study of leadership excellence and ethics in Central Eastern Europe
Funding programmeVisegrad Fund – Standard Grant
CoordinatorTomas Bata University in Zlín, Faculty of Management and Economics, Czech Republic
Coordinator on behalf of FaME TBUIng. Zuzana Tučková, Ph.D.
wwwhttp://sites.google.com/site/V4LEAD
ValidityJanuary 2013 – December 2013
AnnotationThe project partners implement data collection amongst business managers of various backgrounds from the Visegrad countries (private and public sectors; small, medium, large organizations and multinationals). Furthermore, they will disseminate the results by organizing a public lecture/symposium, arranging national media coverage and contributing to the on-line presence. Target groups and groups benefiting from the project will include business managers and students who will be able to develop their skills and understanding of crosscultural management within the region. In addition, the academic community will use the results to develop theory of leadership and ethics specifically for the region, to better facilitate economic development. Internationally, the results will raise awareness of cultural similarities, and facilitate the potential of better cooperation for V4 countries to represent their interests together at various levels (e.g., the EU).
Close

Faculties and departments