Tomas Bata University in Zlín

How to study

Degree Studies

International students can choose from a variety of degree programmes taught in English at the Faculty of Management and Economics. Moreover, students who are successfully admitted to study in a degree programme at the Faculty can also apply for various exchange programmes and spend one or two semesters abroad.


Economics and Management

The programme is designed mainly to introduce students to basic theoretical and general knowledge in various fields of business management. Students have the option to focus on specific aspects of economic and managerial
practices, such as enterprise economics, management, marketing, accounting and taxes, production control and management, finance, and banking, among others. Graduates from this programme possess the requisite knowledge that enables them to work in industrial enterprises, trading companies and financial institutions.

Finance and Financial Technologies

The aim of this professionally focused degree programme is to prepare graduates for working in business and financial institutions in positions of lower and middle management, with the ability to make independent decisions and apply a systematic and creative approach to problem solving. In addition to acquiring knowledge and skills in the fields of finance, controlling, business economics, accounting, taxes, financial markets, investment and financial technology, the aim is to acquaint students with the general fundamentals of economics, law, management and human resources.


Management and Marketing

This programme introduces students to the areas of enterprise competitiveness, new trends in marketing, new approaches to managerial development, intercultural diversity of education in European cyberspace, commercial law, and differences in the perception of advertising between the lay public and expert and cooperation management.

Business Administration and Entrepreneurship

The programme Business Administration and Entrepreneurship is designed to offer students the opportunity to acquire new knowledge in corporate management, managerial accounting, project management, controlling, logistics and other related disciplines. The aim is to equip students with problem-solving skills to enable them to respond to challenges in the real business environment.


The Finance study program provides a general basis and the opportunity to specialize in two specializations: Corporate Finance and Financial Markets and Technologies. Based on the knowledge and skills acquired during the study of this study program, the graduate is able to evaluate the economic situation of a business entity or state or public sector institution, map its potential, as well as mentally evaluate systemic problems arising from values and interrelationships within economic systems. Within the study program, emphasis is placed on the interconnection of individual functions of financial management and economic evaluation of managerial decisions.
Specialization: Corporate Finance
Specialization: Financial Markets and Technologies


Economics and Management

In this doctoral programme, particular emphasis is laid on the methodology of research activities including the extension of some professional presumptions. Students can conduct research and specialize in management, enterprise economics, marketing, production and technology rationalization. Within this degree programme, students can apply for a government scholarship.


This degree programme enables students to extend their theoretical and methodological knowledge
and problem-solving skills to conduct research in the areas of finance, accounting, banking, capital markets, taxes and other related disciplines. Within this degree programme, students can apply for a government scholarship.

Industrial Engineering

This degree programme provides a scientific education to experts from both academia and industrial companies. The core focus is on applied research and development of new methods and tools enhancing the performance of manufacturing and administrative processes within complex corporate systems. Students extend their knowledge in industrial engineering, logistics concepts, quality management or information technologies.

Tourism Economics

The presented study programme aims to prepare students primarily for scientific academic activity. Due to its application to the field of tourism, its second goal is to educate graduates as experts in the extensive sector of tourism, using the application of new research and development methods and tools for increasing the performance and efficiency of, e.g. administrative processes in connection with their integration in complex corporate systems, especially of service or hospitality companies. The goal is also to develop and intensively strengthen the ability to make independent decisions based on critical evaluation of documents and critical discussion using expert evaluation, to also develop and strengthen professional language competences, especially in the English language. The use of mathematical and statistical methods for solving research problems and their application is a matter of course. Emphasis is placed on the ability to independently solve a research task, high-quality processing of presentations and publication of given outputs.

Faculties and departments