Tomas Bata University in Zlín

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FaME students turned project management into tangible support for the community

On 5 May 2026, the Faculty of Management and Economics at TBU in Zlín presented the outcomes of student projects carried out as part of the course ‘Fundamentals of Project Management’. A total of 336 full-time students participated in 57 projects, demonstrating throughout the semester that project management is not merely a theoretical discipline but also a pathway to real social impact.

Student teams prepared a wide range of socially beneficial, educational, community, sporting, environmental and voluntary activities. Their projects targeted children in nursery and primary schools, secondary school and university students, senior citizens, disadvantaged groups, non-profit organisations and the public.

A significant proportion of the projects focused on education and awareness-raising. Students prepared interactive workshops, games, quizzes, and worksheets on topics such as financial literacy, internet safety, banking fraud, entrepreneurship, university life, and environmental education. Many of these activities were developed in collaboration with experts from the field.

Projects for children and young people were also strongly represented. Students organised sports days, club recruitment events, creative workshops and educational programmes focused on nature, finance or collaboration. This enabled children and young people to develop their knowledge, physical skills and creativity in a playful and natural way.

Intergenerational and socially focused projects were an important part of the students’ activities. Some teams organised meetings with older people, joint cooking sessions, walks, games or creative workshops. Other projects were directed towards children’s homes or organisations helping people in difficult life situations. These activities not only engaged the target groups but also strengthened students’ empathy and social responsibility.

In the area of environmental and community projects, students focused on cleaning public spaces, caring for green spaces, planting, nature trails, or activities linked to Earth Day. The result was concrete, visible changes in villages, parks, zoos, and other public spaces, whilst also strengthening participants’ environmental awareness.

There were also sporting, cultural and leisure activities promoting a healthy lifestyle, teamwork and community life. For example, students organised sports competitions, tournaments, physical activities for children, and events to bring together and foster cooperation among different groups.

Volunteering and charity projects formed a separate area. Student teams helped animal shelters, charities, zoos, farms and other institutions. This included, for example, fundraising, walking dogs, sorting textiles, assisting with operational activities or supporting specific community initiatives.

The projects carried out demonstrated that teaching project management can have a significant impact beyond the classroom. Students mastered planning, communication with target groups, teamwork, problem-solving and accountability for results. At the same time, they engaged with issues that are important to contemporary society – ranging from financial literacy and safety to loneliness among the elderly and environmental protection.

We would like to thank all the students for their active involvement, energy, and responsible approach to implementing the projects. Our thanks also go to Dr Tomancová for coordinating the student teams and supporting students in preparing and implementing their activities.


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