Tomas Bata University in Zlín

Vice-Dean for Study

Ing. Jana Přílučíková, Ph.D.

Department of Finance and Accounting
E-mail: prilucikova@utb.cz Mobile: +420 732 316 904 TEL: +420 576 032 302 Office:
U2/231

Dr. Jana Přílučíková is an assistant professor at the Department of Finance and Accounting (UFU) at Tomas Bata University in Zlín (TBU). Her teaching and research activities focus on psychology and technology in auditing and finance, with a focus on transparency and trustworthiness, social responsibility, and sustainability 🌱. She has authored or co-authored empirical articles published in peer-reviewed journals Jimp/Jsc. She is the principal investigator or co-investigator of several research grant projects, currently involved in EU Horizon Europe  (Sustainable Horizons) and TaCR projects. She actively participates as a sustaining professional member in three international associations and volunteers for the CFA Institute in London.

Previously, she worked in the banking sector and on the Czech stock exchange from 2009 to 2015. Since 2015, she has been working at the Faculty of Economics and Management at UTB , first as a postdoc research fellow at the Centre for Applied Economic Research (CAEV). Since 2016, she has held the position of an assistant professor and concurrently served also as a faculty advisor in the international investment student competition, CFA Research Challenge 🏆. Since April 2024, she has been fulfilling the duties of vice-dean for pedagogical activities at Faculty of Management and Economics (FaME), TBU  in Zlín.


Teaching

Consulting hours

Monday 8.00- 9.00 am & Thursday 10.00 - 11.00 am 🎉 . Consultation hours outside of teaching periods and individual consultations by prior arrangement.

Curriculum vitae

Education

  • 2024, Duke University, Authorized and certified Course: Behavioral Finance
  • 2024, CFA Institute Ethical Learning Lab, Certified Program: Transparency and Disclosure
  • 2020, Summer School on Behavioral and Neuroscientific Research for Economics, Finance and
    Accounting, Dublin City University (ECMCR, 2nd)
  • 2009 – 2014, Faculty of Management and Economics (FaME), Tomas Bata University in Zlín (TBU) ,  Doctorate of Finance (PhD)-  Doctoral Program - Economic Policy and Administration: Finance; successfully defended dissertation thesis: „Algorithm for Evaluating Correlations between Market Indices and its Usage for Quantifying the Linkages between Traditional Asset Markets".
  • 2007 – 2009, FaME, TBU in Zlín, Master´s Program, Specialization: Finance; successfully defended and awarded Master´s thesis: "Prediction and Risk Evaluation of Selected Mutual Funds in the Czech Republic".

Internships and study stays

  • 2024:  New Orleans, USA , 75th NAFSA 2024 Annual Conference - Resilience. Renewal. Community - Networking activities on behalf of the Sustainable Horizon (SHEs) project
  • 2024: Athens University of Economics and Business, Visiting Professor, teaching mobility within Erasmus programme
  • 2023: Universitat d'Alacant, Spain, Speaker at 62nd European Regional Science Association (ERSA) Congress
  • 2022: European University Cyprus, Visiting Professor, teaching mobility within Erasmus programme

Process of employment

  • Since 2024, FaME, TBU in Zlín: Vice-Dean for Study
  • Since 2016, FaME, TBU in Zlín: UFU, Assistant Professor, full-time
  • Since 2015, CFA Institute,  CFA IRC faculty advisor, volunteer
  • 2015, 🎓 FaME, TBU in Zlín:, CAEV,  postdoc research worker, full-time
  • 2010-2015, Central Securities Depository Prague, part-time job
  • 2009 – 2015, RM-S Finance, s.r.o.,  Fio bank, retail&corporate&investment banking services, full-time
    • between 2012 – 2015: Representantive for complaints in South Moravia region
  • 2009 – 2012, RM-SYSTÉM Czech Stock Exchange, broker certificate holder, including derivatives, part-time
  • 2007 - 2008, Czech Post and Wawel, cooperation during studies at FAME, TBU in Zlín

Membership of expert organizations

  • Since 09 2023, Society for the Advancement of Behavioral Economics (SABE), New member
  • Since 07 2019, Financial Management Association International (FMA), New member - Sustaining Professional
  • Since 09 2015, CFA Institute, got involved as a volunteer with a role of faculty advisor in CFA IRC

Membership of bodies

  • Since 2024, Member of the Dean´s Collegium at FaME, TBU in Zlín.
  • Since 2024, Member of the Scientific board at FaME, TBU in Zlín.
  • Since 2024, Chair of the Scholarship Committee at FaME, TBU in Zlín.
  • Since 2024, Chair of Study Programmes Board at FaME, TBU in Zlín.
  • Since 2020, Consultant for PhD Studies at FaME, TBU in Zlín.
  • Since 2024, Organizational support and visiting vice dean at the Disciplinary Board, FaME, TBU in Zlín.
  • Since 2017-2024, Member in Disciplinary Board at FaME, TBU in Zlín.
  • Since 2016, Member in State Examination Commision of  FaME, TBU in Zllin (section "Banking and capital markets" Master´s studying program).
  • June 15th - 17th, 2016, Member in Program Committee Member in 3rd International Conference on Finance and Economic (ICFE), Ton Duc Thang University, HCM City, Vietnam.

Selected externally funded research projects

2022 – 2024 Horizon Europe Sustainable Horizons – European Universities Designing the Horizons of Sustainability
2023 - 2026 TACR* *
Behavioral Approaches to Evidence-Based Decision-Making in the Smart Citites Concept
2016 – 2020 GACR* Methodology of Developing a Predictive Model of Sector and Company Performance in the Macroeconomic Context
2019 - 2022 GA AAI Future of the Automotive Industry: The effect of Institutional Settings on the Car Sales and the Consumer Behaviour for Purchasing Cars

* The Czech Science Foundation     * *  The Technology Agency of the Czech Republic

Other publications

Check my websites  💙

Faculties and departments

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